Description
Gatekeeper is a SaaS-based, next-generation Vendor & Contract Lifecycle Management (VCLM) & Third Party Risk Management (TPRM) Solution. We help our customers to restore visibility of their vendor contracts, take control of their vendor and contract processes and safeguard compliance of their third parties.
Gatekeeper has consistently achieved significant, profitable growth YoY with long-term customers including Ford, Accor, Roche, The Telegraph, Autotrader, Tesco and Pokemon.
Due to our strong global growth and recent private equity investment from Vista Equity Partners, we are looking for an outstanding Partner Marketing & Events Manager, who will be responsible for developing Gatekeeper’s global partner marketing program to achieve referral and revenue goals.
As Partner Marketing & Events Manager, you will define and execute the Partner Marketing Strategy. To be successful in this role, you’ll need to be a creative thinker who can interpret our technology and deliver it through messaging tailored and simplified for different audiences. You must be a strong collaborator and comfortable working with internal stakeholders across Product, Marketing, Partnerships, Sales, and Customer Success. This is a critical role reporting to Gatekeeper’s VP of Strategic Partnerships.
Note: This is a fully remote role open to applicants based in the UK / Europe
In this role you will deliver measurable initiatives across four Partner Marketing audiences:
Partner Acquisition (Prospective Partners)
Build, execute and measure campaigns to engage and acquire prospective partners - positioning Gatekeeper as the leader and go-to provider in our category
Promote our programme and partner ecosystem across multiple channels including LinkedIn, email, blog posts, user groups etc
Partner Enablement (Recently Signed Partners)
Produce tailored collateral and co-branded materials which easily teaches reps about our product
Deliver information in a way that’s relevant to Partners but also educates and motivates them on how they will benefit if they refer a client to us
Measure the engagement of reps at our Partner companies
Partners Comms - lead generation & relationship management (Active Partners)
Create and execute campaigns to stay front of mind with current partners - continuously selling the value proposition of Gatekeeper
Plan and execute co-marketing campaigns alongside partners, aimed at
Growing pipeline (across standard partners)
Increasing integration users (SecurityScorecard, NetSuite, Creditsafe)
Promote Gatekeeper partnerships and partner ecosystem across multiple channels (LinkedIn, email, blog posts, user groups etc)
Own the scheduling and promotion around partner events, including sponsored events, workshops, lunch & learns, closing events, happy hours, webinars etc
Ensure our partner comms experience is second to none, consistently delivering high quality, useful and relevant content on a regular basis
Play a crucial role in launching and promoting Gatekeeper’s Partner Accreditation & Managed Services Programme
Internal Alignment/Gatekeeper Partner Comms (Gatekeeper Internal Team)
Ensure everyone inside Gatekeeper knows about our partnerships, how they benefit our reps in their roles and, how partnerships benefit the overall business
Deliver Industry knowledge Masterclasses via partners - to educate Gatekeeper teams and customers on best practices and on the partners themselves